Human touch to revitalise retail
By Lars Unneberg, CEO, Mohive
2009 has been very much about retail at Mohive. We tracked the thoughts and opinions of 100 retail experts during 2009, analysing their reactions to the current trading conditions. 80 percent of the people we spoke to reported that their products and promotions were going through “dramatic”, even “unprecedented”, changes to cope with the new economy of recession. The retailers we spoke with acknowledged the primary importance of converting browsers into buyers. But, having reached rock bottom on price, how can you encourage customers to base their decisions to buy on more sophisticated criteria?
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Events: Learning Technologies
London, UK
Come and visit us at the leading learning event in the UK, Learning Technologies. It will be held in London on the 28th and 29th of January, 2010, and you can visit us at stand 74. And don’t forget to watch the presentation by Andy McNeil from Fugro at the conference.
Click here for more information on the event or if you would like to meet with us, book a meeting here.
Tips n’ tricks section
By Lars Helle, Creative Director, Mohive
What is a multiple-choice exercise? The answer is pretty obvious: it is a question you answer by clicking one or more predefined assertions and has been used for tests and exams for ages. If you are saying this, you are excluding quite a powerful tool from your e-learning writer's toolbox because multiple-choice exercises can easily be used as way of promoting your valuable content, especially since Mohive allows you to give textual feedback on answers submitted.
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